Master Planning, Place Making and Curation
Identify and secure the best site for a dominant designer outlet village serving the Midlands.
Clients: Rioja Developments and U&I Plc
Stakeholders: Cannock District Council; Staffordshire County Council; HMA Architects.
What we envision:
Through Rioja a top 5 UK Designer Outlet Village on completion of both phases.
What we have revealed so far:
With Rioja, the best site in the Midlands equidistant from Bicester and Cheshire Oaks.
What we have delivered so far:
Project: Planning consent for Mill Green Designer Outlet Village:
Scale: 280,000 sq ft of restricted A1 retail and circa 1800 parking spaces to be developed in two phases on 30 acres of previously undeveloped land allocated for employment use.
Location: Cannock, South Staffordshire
Through Rioja full support of the Council as planning authority and separately as landowner.
Through U&I and Rioja the irrevocable planning consent.
Through Rioja selective funding and operator interest.
Compelling B2B marketing collateral to secure the site, development financing and pre-lets required.
Investment and Benefits
Estimated value on completion £150m+
Business rates generation several million £ be assessed
£34m in annual Gross Value Add (GVA) (source Regeneris)
£17m of annual employment income (source Regeneris)
Now – nil as green field site allocated for employment uses B1 & B8
Future – over 1,200 on completion with an estimated 700 jobs in construction
Targeted strategic off market site search and acquisition
Planning application support
B2B marketing briefing and management